P&O Cruises | Holiday Like Never Before

Partnering with P&O Cruises, Sky Crew Films collaborated with the renowned UK-based agency Arts & Sciences, celebrated globally for their exceptional commercials for leading brands. Tasked with assisting in the production of a captivating TV commercial amidst the breathtaking landscapes of Saint Lucia, we ensured flawless execution for what marked P&O Cruises' largest media campaign investment to date.

Our role included providing essential support in catering, transportation logistics, location scouting, talent scouting, security, production coordination, and the full spectrum of on-the-ground services needed to execute this ambitious project. We worked alongside a talented team of over 60 local professionals, managing logistics and ensuring every detail was meticulously handled.

The commercial employed advanced cinematic techniques, including a custom-built 50-camera rig to create the 'bullet time' effect, capturing hyper-visual frozen moments with exceptional precision. This sophisticated time-slice camera technology beautifully transitioned scenes from Saint Lucia’s lush tropical landscapes to the grandeur of P&O Cruises’ Arvia.

https://www.pocruises.com/blog/holiday-like-never-before-behind-the-scenes?utm_source=chatgpt.com

By combining local expertise with international standards, Sky Crew Films played a key role in supporting the production, showcasing not only the unique allure of P&O Cruises but also the immense filming potential of Saint Lucia. This project underscores our dedication to collaboration, excellence, and elevating every production to world-class standards.