Saint Lucia Tourism

Social, Bill-board & Digital Campaign

 
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SAINT LUCIA TOURISM

The official marketing board for the island of Saint Lucia. SLTA is responsible for all marketing and campaigns for the island.

In the SLTA approach of rebranding the island with the tag line Let Her Inspire You we captured photos of people, events and attractions of Saint Lucia. Photos will be used to support the Saint Lucia Tourism Authority’s wide range of brand campaign efforts and will be shared with media and all other partners and displayed on social media, They will showcase and celebrate the pope and the diversity of experiences in St Lucia on the island.

OBJECTIVE:

Skycrew Films has had the privilege of collaborating with the Saint Lucia Tourism Authority on multiple occasions, tasked with creating captivating content to redefine the island's image under the inspiring tagline "Let Her Inspire You." Our team skillfully captured a diverse array of photos featuring people, events, and attractions across Saint Lucia, meticulously tailored for dissemination across various media platforms and advertising campaigns. The overarching objective was to develop a comprehensive content library to bolster the Saint Lucia Tourism Authority's multifaceted brand campaigns. Through our work, we aim to spotlight and celebrate the vibrant people and rich diversity of experiences available on the island of St. Lucia.

CAMPAIGNS: 7+

 

Example of campaign assets